[Released December 15, 1932. Dated December 3, 1932]
My dear Mr. O'Connell:
The movement to market only merchandise of essential quality that will give honest service has worthy objectives.
The benefits will be shared largely by workers and consumers, and I am pleased to give the effort my hearty endorsement.
Yours faithfully,
HERBERT HOOVER
[Mr. P. A. O'Connell, President, National Retail Dry Goods Association, 225 W. 34th St., New York City]
Note: Mr. O'Connell released the message in New York City. The association also featured the message on the cover of a special bulletin describing the National Quality Movement.
Herbert Hoover, Message to the National Retail Dry Goods Association. Online by Gerhard Peters and John T. Woolley, The American Presidency Project https://www.presidency.ucsb.edu/node/207831