Rubio Campaign Press Release - People Can't Stop Talking About This Marco Rubio Shirt

February 4, 2016

A new item in Marco's campaign store is creating a stir.

Check it out:

You can now buy a "Rubaeo" T-shirt on @MarcoRubio's website: https://t.co/ximu1cE8sm pic.twitter.com/CEteY5XCC6

— MSNBC (@MSNBC) February 3, 2016

Don't get it? CNN has your explanation:

The unusual spelling of Rubio is a reference to 2015 buzzword 'bae,' a trendy term of affection."

It's supposedly short for "before anyone else" or "before all else."

Basically, Marco hopes he comes before anyone else when it comes to Republicans picking a candidate.

But really, it's just a fun shirt. So go here and get one.

Love him or Hate him, @marcorubio 's swag game is on par: "Marco Polos", "Ru(bae)O shirts" https://t.co/dC6cbAIvp0

— Jordan Henderson (@swearjordan) February 3, 2016

Rubio campaign sells "Ru(BAE)o" t-shirts: https://t.co/McXkNlM3y8 pic.twitter.com/7ovsiwQGfN

— The Hill (@thehill) February 3, 2016

Ru(bae)o! Such a cute design for a shirt https://t.co/kZkwtZkF77

— Sabah Muhammad (@saabbaahhh) February 3, 2016

Marco Rubio wants you to call him 'bae' https://t.co/BoOkAtasd8 via @joshhafner

— USA TODAY 2016 (@usatoday2016) February 3, 2016

In fact, it was named to a GQ list of top 2016 campaign gear!

A ranking of all the embarrassing crap in the presidential candidates' online stores https://t.co/e4kZBijSPJ pic.twitter.com/rMhNR124uM

— GQ Magazine (@GQMagazine) February 1, 2016

Don't read too much into the ranking, please. You know you want one anyway.